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Online doctor service field study

A field study of an online doctor service was conducted together with the client in Hamburg.

  • Savigny User Research conducted this field research in Germany to complement previous research in the UK.
  • How would an online doctor service fit into the life of women taking the pill, people with high blood pressure or erective dysfunction?
  • Together with the client, we conducted in-home interviews with 9 participants, in order to understand their daily and weekly routines, their experiences and way of dealing with health, doctors, and pharmacies.
  • We observed and interviewed them during their first usage of the online doctor service. This yielded some critical insights, e.g. into what did and what did not support users' trust.
  • We drew conclusions for design, and discussed recommendations for embedding the online doctor service into the lives of the users.

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